We present the new strategy in Brand Activation in El Salvador:

Brand Activation Service in El Salvador aims to impact a specific area by carrying out campaigns of goods and services of various kinds, in which its messages are disseminated through:

• Brand activation seeks to persuade the consumer through experiences that provoke the desire to be experienced by the consumer.
• Development of BTL activities, its main characteristic being the development of a new and innovative type of contact with consumers, thus being creativity the surprise element that provokes an action for the consumer.

The Brand Activation process consists of keeping the brand dynamic in the minds of customers, through a series of non-traditional media actions.

BTL El Salvador

BTL We carry out internal actions in the company, actions at points of sale, web development to direct marketing, actions on public roads, among other communication channels.

Advantages you get

In many cases its implementation is low cost, making it accessible to those with few financial resources.

• Create a good message that treats the consumer in an intelligent way, this makes brands grow.
• The idea behind this way of advertising is to generate a “brand experience”.
• It has a low cost compared to those that use ATL advertising, making it accessible especially for small businesses.
• It is versatile and flexible since it gives infinite possibilities in carrying out projects.
• Positioning of messages in a segmented way. What does this mean? That through an event or marketing activity in a certain area it is possible to reach the desired type of consumer.